Before I started the MCBS program I had been working in the social media marketing world. Ever since I was a little kid, I enjoyed creating and telling stories, so social media marketing was a natural fit for me. I had always thought I wanted to be a Director of Social Media for an agency or start up company. I was intrigued with the idea of connecting brands with audiences in a meaningful, and personal way. But then I thought about the other places and roles I could grow into within the marketing world. All I needed to do was broaden my skill set, and deepen my understanding of marketing and communicating through media.
Because of that thought, I began researching the types of experience and education I would need in order to be a strong candidate for the positions I wanted. I asked myself, “what kinds of knowledge and experience are recruiters currently looking for” in order to find the right program to in which to enroll. Because of that research I learned that at a minimum I would need to pursue a Bachelors of Science in Media Communications, if not a Masters degree. At first it seemed like pursuing this path would be a time-consuming – and daunting – task. Because of that fact – and knowing that working less than a full-time job would be detrimental – I began searching for online educational programs that were reputable.
I spent days looking through what seemed like an endless number of programs from accredited schools around the country. Until finally – just before the new year, I discovered Full Sail University. A good friend had attended the school and highly recommend that it would be a great fit for me, my goals, and my schedule. And ever since I decided to pursue my passion for media communications and marketing vigorously.
I could not be happier with the choice I made, and look forward to completing both my B.S. and M.A. at Full Sail University.
Watching – and listening – to Stacey Williams-Ng talk about personal storytelling as a professional way of telling stories that connect with audiences made me feel much more comfortable about the way I approach writing professionally. Throughout my career I have always written things the way I would tell the story personally – with emotion, multiple pauses, and a bit of humor. Often, I was asked to shorten my pieces by “getting rid of all that extra stuff” and just staying on subject. The video felt like a vindication of my process, and allowed me to more freely approach this assignment.